mark down

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mark down

The store will mark down the winter coats next week.

Definition
  1. Verb:
    • To reduce the price of something for sale: The primary meaning is to lower the listed or selling price of an item, often to clear inventory or promote sales.
Usage
  • This verb is typically used in commercial and retail contexts.
  • It is a transitive verb, requiring a direct object (the item whose price is being reduced).
  • Often used in the passive voice ("to be marked down").
Examples
  • Verb:
    • The store manager decided to mark down the winter coats at the end of the season.
    • All discontinued models have been marked down by 50%.
    • We can't mark this item down any further; it's already at cost.
Advanced Usage
  • "to mark something down to (a price)": To reduce the price to a specific, lower amount.
    • The sofa was marked down to $399 from $800.
  • "to mark something down as (a category)": In broader usage, this can mean to classify or designate something in a particular way, but this is a distinct phrasal verb from the pricing meaning.
    • The incident was marked down as a training exercise. (Note: This is a different sense of the phrasal verb.)
Variants and Related Words
  • Markdown (n): The act of reducing a price, or the amount by which a price is reduced.
    • The store is having a huge markdown on furniture this weekend.
    • That's a $100 markdown from the original price.
  • Marked-down (adj): Describing an item whose price has been reduced.
    • Look for the marked-down items at the back of the store.
Synonyms
  • Reduce (the price)
  • Discount
  • Lower (the price)
  • Slash (prices) - more informal and emphatic
Antonyms
  • Mark up (to increase the price)
  • Raise (the price)
Related Phrasal Verbs
  • Mark up: To increase the price of an item, typically from a wholesale cost to a retail price.
    • Retailers usually mark up goods by at least 40%.
mark down

The store will mark down the winter coats next week.

Verb
  1. reduce the price of

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